**Roku's Ad-Free Streaming Service Gains Momentum with New Content Deals** Roku's premium streaming service, Howdy, has been a hidden gem for those looking to save money on their streaming budget. Launched last fall, the service offers a solid mix of movies and TV shows for just $3 a month, ad-free. This is a significant advantage over other streaming services, which often require users to pay extra for ad-free viewing. The service's content library, although not as extensive as other popular services, has been a pleasant surprise. Upon review, it was found to include a variety of films, including rom-coms, 90s and early 2000s comedies, kids' movies, and more. TV shows were also available, with a mix of sitcoms, medical dramas, and lesser-known shows, such as *Nip/Tuck*, *Longmire*, *Iron Chef*, *The Conners*, and *Nurse Jackie*. However, the service is about to get an upgrade. Howdy recently announced a new library licensing deal with Sony Pictures, a deepened partnership with Warner Bros., and a new content licensing agreement with Disney. The Disney deal will bring a rotating selection of films each month, including titles from the studio's 2025-2026 theatrical slate. This is a significant addition, as Warner Bros. and Disney content is currently only available on the HBO Max and Disney+ services, which are significantly more expensive. While Howdy's content library may not rival that of Netflix or Amazon Prime, the service's price point is hard to beat. At just $3 a month, users can access a decent selection of movies and TV shows without breaking the bank. For those looking to save money on their streaming budget, Howdy is definitely worth considering, especially with the new content on the horizon. It's worth noting that Howdy is currently only available on the Roku platform, but the company has announced plans to expand support to additional platforms and a mobile version in the near future. For now, users can take advantage of the service's ad-free viewing and new content deals, making it an attractive option for those looking to cut costs on their streaming services.