Bolaji Ogunmola, Nollywood actress and producer, has called on Nigerians to stop watching Nigerian films on pirated platforms and instead invest in the industry. She made the appeal in a post on X, where she addressed the growing debate over royalties for actors and crew. Ogunmola urged fans and creators alike to support authentic distribution channels like Moviebox, stressing that piracy undermines the financial sustainability of filmmakers. She encouraged actors to take ownership by investing in productions, proposing that they accept reduced upfront payments in exchange for backend profits. "If you want royalties, back end. Put your money in the film. Negotiate a slashed fee or nothing at all for a percentage. Put body joor. Let's all enjoy the benefit of the hard labour. You can't want lifetime royalties for actors and still be watching their film on pirated platforms now!!!! Ejoor now!!!! Please….. help us . Moviebox / telegram is not the place to watch Nigerian content. Help us," she said.
Bolaji Ogunmola putting her own money where her mouth is changes the conversation around creative ownership. Her call exposes a contradiction many fans ignore: demanding better pay for actors while consuming pirated content. For Nigerian creators, this signals a shift—financial dignity starts with audience choices, not just government promises. When viewers treat Nollywood as a commodity to steal, they undercut the very artists they claim to support.