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World • 2h ago

Kyle and Jackie O lose listeners in final ratings survey

Kyle and Jackie O lose listeners in final ratings survey
**Sydney's Favourite Breakfast Show Loses Steam** For two decades, Australian radio duo Kyle and Jackie O have been the go-to breakfast show in Sydney. However, their latest radio ratings survey results show a decline in listeners. According to the latest figures, the show maintained its 12.7% share of the market, just four percentage points behind market leader Ben Fordham of 2GB. Interestingly, the duo's cumulative audience took a hit, losing 60,000 listeners, with a total of 636,000 listeners tuning in during the survey period. This is a significant drop, especially when compared to their previous results. Meanwhile, breakfast shows on Nova and Smooth FM have surpassed them in terms of cumulative listeners. In Melbourne, where the show finally came to an end, Kyle and Jackie O finished in eighth place. The show had been on air in Melbourne for two years but failed to make a lasting impact. It's worth noting that Jackie O Henderson was absent from air for a week towards the end of the survey period, which may have contributed to the decline in listeners. The latest radio ratings survey covers a period when Kyle and Jackie O were still together on air, before their highly publicized split. It's clear that their departure has had an impact on their listener numbers. However, it remains to be seen how the duo will perform individually in future ratings surveys. For now, it's a wake-up call for Kyle and Jackie O to reassess their strategy and work towards regaining their former glory. Will they be able to bounce back, or will other breakfast shows take their place as Sydney's favourite morning entertainment? Only time will tell. **Add more to your saved list by removing items and making space for new ones!** (Note: Since you've reached your maximum number of saved items, you can simply remove existing items to make space for new ones. This way, you can continue to save and access interesting articles whenever you want.)
Source: Original Article • AI-enhanced version for clarity & Nigerian context

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